WB Listora - Landing Page Copy

Full copy for wbcomdesigns.com. Uses Variant A from landing-headlines.md as the chosen H1. All screenshot references are from docs/website/images/.

Hero Section

H1: Run a fully-monetizable business directory on WordPress.

Sub: Free covers the public directory - search, reviews, claims, frontend submission, anti-spam. Pro adds the business model: credit plans, lead capture, verification badges, comparison, moderators, and a reverse marketplace.

Primary CTA: Get Free Secondary CTA: See Pro features

Hero image: home-frontend.png

Built by Wbcom Designs - WordPress 6.9+ compatible - PHP 7.4+ - works with any block theme

Trust logos row: WordPress | BuddyPress | WooCommerce | Stripe

Section 1 - What you get with Free

Heading: A complete public directory. At no cost.

Sub: Free isn’t a demo. It’s a fully-functioning directory plugin you can launch on tomorrow and never upgrade.

Feature Card 1: Search and Filters

Heading: Faceted search that works at any scale.

Full-text search on a dedicated index table - not a slow LIKE %query% on post content. Geo radius search with Near Me, drag-to-update map bounds, URL-preserved filter state so visitors can share exact searches.

Image: search-and-filters.png

Feature Card 2: Frontend Submission Wizard

Heading: Vendors submit without touching wp-admin.

Multi-step guided form with draft auto-saving, conditional fields, draggable map pin, image gallery upload, and business hours. Every submission is protected by honeypot, rate limiting, CAPTCHA, and Akismet.

Image: frontend-submission.png

Feature Card 3: Reviews and Claims

Heading: Trust infrastructure built in.

5-star reviews with written feedback, owner public replies, helpful votes, and a report-a-review workflow. Business claims transfer ownership cleanly - no duplicate listings, no manual database edits.

Image: reviews-system.png

Feature Card 4: Anti-Spam - 6 Layers

Heading: Real protection, not checkbox compliance.

Honeypot, per-IP rate limits, reCAPTCHA v3 or Cloudflare Turnstile, Akismet, keyword blacklist, and URL density cap - all layered, all active by default. Spam has to defeat all six.

Image: spam-protection-settings.png

Feature Card 5: Maps

Heading: Geo search and interactive map - included.

Leaflet and OpenStreetMap in Free. Draggable map pins, “Search this area” bounds drag, cluster markers, geo radius filters. Works without a paid API key.

Image: settings-map.png

Feature Card 6: Modern WordPress Blocks

Heading: 11 native Gutenberg blocks. No page-builder required.

Listing grid, card, search, map, detail, reviews, submission, categories, featured carousel, calendar, and user dashboard. Every block has responsive controls, per-instance CSS scoping, and 20 standard attributes.

Image: blocks-overview.png

259 documented hooks - 58 REST endpoints - 8 WP-CLI commands - 10 Schema.org types

Section 2 - Pro adds the business model

Heading: When you’re ready to charge vendors, Pro is ready.

Sub: Install Pro on top of Free. Your existing directory stays exactly as it is. Pro adds the revenue and trust layer on top.

Feature Card 1: Credits and Pricing Plans

Heading: Charge vendors on your terms.

Define credit packs and pricing plans. Vendors buy credits and activate plans. Hold-and-Commit activation means no partial charges on failed listings - credits are held at plan selection and committed only when the listing goes live.

Image: credits-and-plans.png

Feature Card 2: Lead Forms

Heading: Every contact is a trackable lead.

Lead forms replace the basic contact form with analytics, custom questions, and per-listing conversion tracking. Every fill arrives in the owner’s inbox with Reply-To set - one click to reply.

Image: lead-forms.png

Feature Card 3: Verification Badges

Heading: Verified vendors stand out.

Admin-defined badge types (Verified Owner, Top Rated, Editor’s Choice) with configurable icons, colors, and optional expiration. Badges render on listing cards, detail pages, and in search result facets.

Image: verification-badges.png

Feature Card 4: Side-by-Side Comparison

Heading: Let visitors compare - then convert.

Heart-save up to 4 listings, hit Compare, see them side by side. Floating comparison bar tracks selections across the whole site. State persists via localStorage and shares via URL.

Image: compare-listings.png

Feature Card 5: Needs Marketplace

Heading: Flip the directory. Buyers post. Businesses respond.

Buyers post what they need (“caterer for 200 guests in Austin”). Matching businesses filter open requests and respond with a quote. Two flywheels in one plugin - both feed each other.

Image: needs-marketplace.png

Feature Card 6: Moderators and Analytics

Heading: Delegate safely. Measure everything.

Grant team members exactly the moderation capabilities they need - nothing more. Full audit trail of every action. Per-listing and directory-wide analytics: views, clicks, leads, top categories, conversion rates.

Image: moderators.png

Section 3 - Built on modern WordPress

Heading: No shortcuts. No legacy debt.

Sub: WB Listora is built on the APIs WordPress ships today - not the patterns from 2016 that still haunt most directory plugins.

Four pillars:

Gutenberg-native: 11 Free blocks + 5 Pro blocks. All editor-configurable. No shortcodes required (one optional shortcode exists for the comparison embed).

Interactivity API: Single shared store for all IAPI-powered blocks. Real-time filtering, map updates, and form interactions without a jQuery dependency.

REST-first: 58 REST endpoints in Free, 65 in Pro. Every surface accessible to headless frontends, mobile apps, and external integrations.

Action Scheduler: Vendored in Free - expiration crons, email sends, reindexing jobs, and digest batches all run on AS, not brittle WP-Cron.

Section 4 - Compatibility

Heading: Works with the stack you already have.

What	Details
WordPress	6.9+
PHP	7.4+
Themes	Any block theme or classic theme with template override support
Payment gateways	Stripe (direct), PayPal (direct), WooCommerce, WooCommerce Subscriptions, MemberPress, Paid Memberships Pro, WooMemberships
Community	BuddyPress activity sync
Maps	Leaflet/OSM (Free), Google Maps with custom styles (Pro)
Internationalization	Translation-ready (`wb-listora` text domain), RTL stylesheets included
Multisite	Supported
Headless	Next.js, Astro, mobile apps via REST

Section 5 - Testimonials (Placeholder)

Heading: What directory operators are saying.

Five testimonial placeholders - fill in from real customer quotes before publishing. See 06-sales-materials/testimonials.md for structured placeholders.

Section 6 - Pricing

Heading: Start free. Add Pro when you’re ready.

Free:

Always free
Download from wbcomdesigns.com (the plugin is distributed direct - never via wordpress.org)
Full public directory
11 Gutenberg blocks
Search, reviews, claims, submission, spam protection
58 REST endpoints, 8 WP-CLI commands

Pro: {{PRICING_PLACEHOLDER}}

Everything in Free
32 Pro feature modules
Credits, plans, lead forms, verification, comparison, moderators, needs marketplace, analytics, white-label, BuddyPress, and more
License from wbcomdesigns.com

Note: actual pricing pulled from live wbcomdesigns.com store. Do not hardcode prices in this document.

Section 7 - FAQ Link

Heading: Questions before you start?

Read the full FAQ - 25 questions covering setup, features, payments, migration, and compatibility.

Or email us at support@wbcomdesigns.com.

Heading: Your directory is 30 minutes away.

Sub: Install Free, run the wizard, load demo data. You’ll have a working directory before your coffee goes cold.