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Analytics - Overview

The Analytics module gives you a single-screen snapshot of your job board’s activity - jobs, applications, users, views, and credit flow.

Metric Description
Total Jobs Count of all published wcb_job posts
Total Applications Count of all submitted applications
Total Employers Number of users with the wcb_employer role
Total Candidates Number of users with the wcb_candidate role
Job Views (30 days) Page view events logged in the wcb_job_views table during the last 30 days
Top 5 Jobs The five most-viewed jobs, with individual view counts
Application Rate Average number of applications per published job
Credits Issued Lifetime sum of all topup entries in the credit ledger
Credits Spent Lifetime sum of all deduction entries in the credit ledger

Job view tracking is provided by WP Career Board (free). All other metrics are computed directly from WordPress post counts, user roles, and the credit ledger table.

Go to Career Board → Analytics in your WordPress admin.

The stat totals are served from a short five-minute cache, so opening the page repeatedly does not re-run every query. Credit totals are an exception: they are refreshed immediately whenever credits are topped up or consumed, so the Credits Issued and Credits Spent figures are always current.

You can export the full credit ledger as a CSV file for accounting or auditing purposes. The export is served by a REST endpoint and streamed directly as a download:

GET /wcb/v1/analytics/credits.csv

The downloaded file is named wcb-credits-YYYY-MM-DD.csv. Access requires the wcb/manage-credits ability (granted to site administrators and any user explicitly authorized to manage credits), so ledger data is not exposed to general staff.

Column Source
ID Ledger row ID
Employer WordPress user ID on the ledger row (user_id)
Amount Credit amount (positive for top-ups, negative for deductions)
Type Entry type: topup, hold, deduction, or refund
Job Associated item ID, normally the job post ID (item_id)
Note Human-readable note attached to the entry
Date Timestamp the entry was created

Rows are exported newest first.

  • The credit ledger is append-only - no entries are ever edited or deleted, so the export is a reliable audit trail
  • Job view data requires the Free plugin’s wcb_job_views table; if the table is absent, view metrics show 0
  • Employer and candidate counts use a count-only user query, so the page stays fast even on boards with thousands of users